by Patrice Turner | | Blog
Your business card tends to get most of its use via hand-to-hand distribution. Every networking event, conference, or convention we go to urges us to bring a stack of business cards. I’m a small business owner just like you and like you, I’ve received swag bags...
by Patrice Turner | | Blog
Most small business owners know the importance of marketing. We also know marketing is something you do every day. That means your marketing ideas, strategies, and methods need to be both effective and cost effective. That’s why grassroots marketing is a small...
by Patrice Turner | | Blog, Uncategorized
Your content marketing strategy consists of the content you create or curate to share on your website, blog, videos, newsletters, and social media posts. The goal of content marketing is to share your brand on a regular basis with your target market without...
by Patrice Turner | | Blog
Because it’s still a relatively new year, many business owners are still working on goals they set for 2019’s first quarter. The first quarter is only a few days away from being over, though, and the end of the year will be here before you can blink twice. Setting...
by Patrice Turner | | Blog
Most websites have at least one button on each page. What that button tells you to do is often the deciding factor in whether you click on it or not. When you create a compelling call to action that speaks to website visitors, you increase engagement with your...
by Patrice Turner | | Blog
Most small businesses put out a plethora of content – emails, social media profiles and posts, blogs, newsletters, job openings, and online and offline ads. Your small business content should be targeted to each piece of media you put out – and it absolutely,...