HOW EFFECTIVE IS
YOUR WEBSITE?
Is your copy converting web traffic into
paying customers and clients?
A Copy Critique includes a comprehensive look at your existing web copy, research on your industry and competitors, keyword research, target market research, and an overview of suggested changes.
How Will I Receive My Copy Critique?
You’ll receive a .pdf file containing a general critique, my top five suggested changes, and a quote for a website copy makeover.
If your copy just needs a tweak here and there, or is in good shape, I’ll tell you that, too, and send along a hearty congratulations.
How Do I Know I Need A Copy Critique?
- When your copy is too sparse or outdated
- When SEO guidelines and algorithms change
- When your keyword or target market changes
- When your website stops converting
- When your company introduces new products or services
What Kind of Businesses Use Copy Critiques?
Every business with a website or blog can benefit from a copy critique.
It’s a fast, easy way to get a fresh set of eyes on your content.
It’s also a smart way to get an objective opinion of your website and attract new customers and strategic partners.
How Long Does A Copy Critique Take?
A review of your website’s copy takes a week (on average).
Longer sites, or particularly copy-rich sites, might take an additional day or two.
I’ll wrap up your copy critique and send you a simple document with suggested changes as quickly as possible.