by Patrice Turner | | Blog
Canva is one of those free online resources that seems like an unbelievable gift for bloggers and small business owners. It’s an online graphic design suite that lets you create logos, social media images, memes – just about anything visual you need. It’s especially...
by Patrice Turner | | Blog
A downloadable whitepaper or special report is usually the easiest and least expensive shareable resource you can create. Blog readers love getting things for free. They especially love it if what they are given at no cost has a high value. Here are four easy steps to...
by Patrice Turner | | Blog
Simply put, your ideal consumer is the specific group of people for whom you provide a solution to a problem. Try these five methods of finding those folks and drawing them to your blog and website. Find Out What Other Blogs Your Ideal Consumers Are Visiting Find your...
by Patrice Turner | | Blog
Blogging is a simple way to generate traffic to your website. A blog is an easy, no-cost method of getting your target market to sit up and pay attention to your expertise. If you’re a small business owner, you should be blogging. Period. If you are blogging, it...
by Patrice Turner | | Blog
A small business blog is one of the smartest, least expensive marketing tools you can use for your small business. Content marketing is here to stay and blogging is a smart way to create and curate resources and tips your target market will love. Still not convinced?...
by Patrice Turner | | Blog
What are keywords? Keywords are the words and phrases people type into search engines to pull up specific content. They’re what your potential customers type into their search bar to find you online. Think of them as the connection between you and your target...
by Patrice Turner | | Blog
A call to action is used to do exactly what its name implies – to compel your reader to take immediate action. Words that drive the reader of a promotion, lead magnet or even your blog or book to do something are invaluable but often overlooked, by most bloggers....
