by Patrice Turner | | Blog
Networking is one of the easiest ways to grow awareness of your small business. The keys to making small business networking work include understanding the importance of networking follow-up, networking with a purpose, and having an end goal in mind. Don’t go in with...
by Patrice Turner | | Blog
The gig economy is gaining traction and will continue to do so in the coming year. Participating in the gig economy means parlaying a series of small jobs into a full-time career and income. It means defining your own rules, taking control of your time, and custom...
by Patrice Turner | | Uncategorized
Creating a product or service and selling that product or service are two very different things. That’s why if you’re thinking of outsourcing any area of your small business in 2019, one of the first people you should look for is a small business copywriter....
by Patrice Turner | | Blog
Good writing means good readability. Content that’s rife with spelling and grammar mistakes may contain good information, but frustration will prevent it from being read. Business coaches and content marketers have long espoused the merits of focusing on your why. I...
by Patrice Turner | | Blog
2019 will be here in less than a month. For small business bloggers, that means spending the first quarter of the year wracking your brain for blog topics, researching 2019 blogging trends and topics, writing each blog, sourcing images, and scheduling each blog....
by Patrice Turner | | Blog
Running a small business involves a plethora of moving parts. Keeping up with all those moving parts can be daunting – unless you have a plan. A small business checkup can be as simple or as complex as you make it. When you’re the chief cook and bottle washer in your...
by Patrice Turner | | Blog
Ranking on the first page of Google is the dream of every small business owner. Most of us know that often means hours upon hours of keyword research, carefully constructed content, and tweaking the SEO component of our websites. Understanding SEO is one thing....
by Patrice Turner | | Blog
Last week’s blog and video outlined how to set up a YouTube channel for your small business. Now, of course, you need to add videos to your newly established channel. If you don’t know which videos to start with, here are three must have marketing videos every small...
by Patrice Turner | | Uncategorized
YouTube is the world’s second largest search engine. It’s owned by Google – the world’s largest search engine. That begs the question – is your business visible on YouTube? If it isn’t, it should be. With a branded YouTube channel, you can create small business...
by Patrice Turner | | Blog
Small business owners are constantly on the lookout for creative, attention-grabbing ways to market their brands. One of the best ways to market your small business is by creating a YouTube channel. Why should videos be part of your small business marketing plan? For...