Blogging is a simple way to generate traffic to your website. A blog is an easy, no-cost method of getting your target market to sit up and pay attention to your expertise.
If you’re a small business owner, you should be blogging. Period.
If you are blogging, it should make money. Period.
Now that we’ve established those ground rules. Let’s take a look at four easy ways you blogging can generate additional income for your small business.
- Share the genius content that’s brought you this far. Starting, growing, and sustaining a small biz is no easy feat. Share details of your journey and snippets of your expertise. Offer a discount for your blog readers and PLEASE include a link. You’ll be surprised at how many folks don’t do that.
- Have you ever heard the following expression: It’s a poor dog that won’t wag its own tail? Use your blog to showcase your products and services. No one can purchase from your company if they don’t know about it.
- Start a relationship with non-competing companies your target market buys from. Include their links in your blog and every time someone clicks their link, you get paid. Cha Ching!
- Make your blog a super resource for your target market. Find out the topics they most want to know about ad feature them in your blogs. Fresh out of ideas? What questions do you ideal consumers ask most often? The answers to those questions (or your website’s FAQ section) are goldmines of blogging fodder.
If you’re busy running your empire and want to outsource your blog, check out my services. Blogging can be a cool way to stay home and work your hours, using skills you already possess. Create a blog that gets attention and then use that attention to earn the cash you need to live the life you want.