Blogging is a serious business. If you’re monetizing your blog or using it to book sales or build your readership, it can be a serious moneymaker, too. If we’re honest, though, it can also be a bit of a challenge coming up with fresh content. Keep reading for five of my favorite, go-to, online tools and resources. They’ll help you write new blog topics that keep your ideal clients coming back for more. These tools help your business make the most of blogging and content writing, Whether you write your own content or hire a copywriter, your small business needs to blog.
- MindNode helps you create a small business online mind map by focusing on a general idea. Then you’ll create branches that play off that idea. It’s a smart way to keep your business focus, but reach your target audience in new and innovative ways.
- VWO is an awesome small business content marketing tool. It helps you use images, graphics, and text to engage with your audience. It features everything from relevant images to text buttons, to photos to break up white space and appeal to readers.
- Quora is a question and answer site. By mining Quora, you get the opportunity to see what questions your ideal client is asking. Then write SEO optimized blogs that answer their pressing questions. The best part – you can provide a sneak peek of your answer and a link back to your small business blog on Quora’s site.
- Content Strategy Generator Tool is amazing. One of every small business owners favorite online tools, you simply enter a keyword and it scans the internet for relevant news and articles. It’s a no-brainer way to see what’s trending. Then you can generate content around current interests.
- The best source of new blog material is your target market and existing client. What are the top three questions your target market asks via email, social media, of your contact page? THAT is what you should be blogging about.
If you really struggle to generate fresh content, online tools will help you get started or build momentum. You might also consider outsourcing your blog‘s content. Hire a copywriter to take that part of your business off your plate. It will free up time for you to do what you do best. It will also keep your readers coming back for more and build your brand. It’s a smart way to generate interest, compel action, and increase profits.
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